Your Complete Guide to the BOB+ Membership

If you shop at Box of Bricks regularly, the Box of Bricks membership programme is one of the easiest ways to get more value from every purchase. 

BOB+ is a free, lifetime loyalty programme that lets you earn points, redeem vouchers, and access exclusive app rewards across all Box of Bricks stores and online. This guide covers how to join BOB+, what benefits to expect, and how to get started with the Box of Bricks mobile app guide so you can make the most of your membership from day one.

What Is BOB+?

BOB+ is the official loyalty programme for Box of Bricks, Malaysia's LEGO® Certified Store. It is free to join, has no annual fee, and carries no expiry on the membership itself. Every eligible purchase earns you points, which can be redeemed for vouchers at any Box of Bricks store or online.

The programme is designed for individuals aged 18 and above. Each customer is allowed one BOB+ account, and the membership is non-transferable.

How to Join BOB+

There are two ways to sign up for a Box of Bricks membership. You can register in-store at any participating Box of Bricks outlet, or complete the process through the Box of Bricks mobile app. Both options require you to provide your personal details, including a valid Malaysian mobile number.

Option 1: Register In-Store

Visit any Box of Bricks outlet across Malaysia and make a purchase. At the counter, inform the cashier that you would like to sign up for BOB+. Complete the application form with your full name, mobile number, date of birth, and email address. You will start earning points from that transaction immediately after successful registration.

Option 2: How to Register for Box of Bricks Membership Online via the Mobile App

How to register for Box of Bricks membership online is straightforward through the official Box of Bricks mobile app. Download the app from the App Store (iOS) or Google Play Store (Android). Open the app and follow the sign-up prompts. You will need to verify your Malaysian mobile number via OTP. Once verified, your BOB+ account is active and ready to use.

A valid Malaysian mobile number is mandatory. This number acts as your unique BOB+ account ID and is required for all points earning and redemption at the counter.

Pro Tip: Register at least 48 hours before your birthday to qualify for a birthday voucher in the same calendar year.

Earning Points

BOB+ members earn 1 point for every RM1 spent on eligible purchases in-store and online. Points are credited to your account within 24 hours of a transaction. 

To give you a sense of what that looks like, here are a few examples based on sets currently available at Box of Bricks.

 

*Points valid for 24 months from issuance date. Minimum redemption: 100 points = RM5 voucher. Voucher value rounded down to nearest 100-point block; remaining points carry over.

Points are not earned on the following:

• Gift cards or e-gift cards

• Shipping fees and taxes

• Payments made using redeemed points, vouchers, or third-party discounts

Make sure to provide your registered mobile number to the cashier before items are scanned. Points cannot be backdated.

Redeeming Your BOB+ Points

Every 100 points converts to an RM5 BOB+ voucher. Vouchers can be used at any participating Box of Bricks store or applied during checkout online. Points are non-transferable and cannot be merged between accounts. Plan your redemptions before points reach the 24-month expiry window to avoid forfeiture.

Box of Bricks Mobile App Guide

The Box of Bricks mobile app is the most convenient way to manage your Box of Bricks membership. It is available free on both iOS and Android and brings together all your membership tools in one place.

What the App Does

Points balance and history: Check your current points balance and track past transactions at any time.

Voucher redemption: Redeem available points for BOB+ vouchers directly within the app. Successful redemptions appear in your "My Rewards" section.

App-exclusive vouchers: Certain rewards and vouchers are only available through the app and cannot be accessed through any other channel.

Latest updates: Receive push notifications for new LEGO® product launches, store openings, and ongoing campaigns.

Profile and order management: Update your profile details, review order history, and locate your nearest Box of Bricks store using the built-in store locator.

Logging Into the App

If you already have a BOB+ membership, log in using your registered Malaysian mobile number. You do not need to create a new account. A one-time OTP will be sent to your number for verification each time you log in. Keep your login credentials secure, as all activity under your account is your responsibility.

Pro Tip: If you do not receive an OTP, check that your number is entered correctly and is a registered Malaysian mobile number. For issues, contact Box of Bricks support at contact@boxofbricks.com.my.

BOB+ Membership at a Glance

Why Join BOB+?

BOB+ is free, straightforward, and built around regular LEGO® shoppers. Here is a quick recap of what you get as a member:

• Free lifetime membership — no annual fee, no renewal, no expiry on the membership itself.

• Earn points on every purchase — 1 point per RM1 spent in-store and online, credited within 24 hours.

• Redeem for real savings — every 100 points converts to an RM5 BOB+ voucher, usable at any Box of Bricks outlet or online.

• Birthday voucher — qualify for a birthday reward when you register at least 48 hours before your birth date.

• App-exclusive rewards — access vouchers and limited-time campaigns only available through the Box of Bricks mobile app.

• Points and order tracking — check your balance, review transaction history, and manage your profile all in one place via the app.

• First to know — receive push notifications for new LEGO® releases, store openings, and ongoing promotions.

Earn as your build! Sign up for your BOB+ membership and download the Box of Bricks mobile app to get started. Shop online at boxofbricks.com.my for delivery across Malaysia, or visit us in-store at any of our 7+ outlets, including Sunway Pyramid, 1 Utama, Sunway Velocity, AEON Melaka, The Spring Kuching, and more.

Frequently Asked Questions About Box of Bricks Membership

1) How do I join BOB+?

You can sign up in-store at any Box of Bricks outlet with a purchase, or through the Box of Bricks mobile app on iOS or Android. A valid Malaysian mobile number is required to complete registration.

2) Is the Box of Bricks membership free?

Yes. BOB+ is completely free to join and carries no annual fee. The membership is valid for life with no expiry date.

3) How do I register for Box of Bricks membership online?

Download the Box of Bricks mobile app from the App Store or Google Play, follow the sign-up steps, and verify your Malaysian mobile number via OTP. Your account is activated immediately upon successful verification.

4) When do my BOB+ points expire?

Points expire at the end of the 24th calendar month from the date they were issued. For example, points earned in January 2025 expire on 31 January 2027.

5) Can I use the Box of Bricks app to redeem my points?

Yes. The app lets you view your points balance and redeem vouchers directly. Successful redemptions are reflected in the "My Rewards" section of the app. Certain vouchers are exclusive to the app and unavailable through other channels.

6) What happens if I delete my account on the app?

A 30-day recovery window applies after account deletion. If you do not request recovery within that period, the account and all associated points are permanently removed.